NEWS_
Esquire to publish first magazine using e-Ink_
Date 1st August
Tags Boing Boing, USA, publishing, e-Ink
From Boing Boing Gadgets:
E-paper cover a "stupid gimmick"? No way. Esquire's animated 75th anniversary cover is the flashing, squawking future of magazines.
It's pretty easy to see the far future. Cheap, disposable e-paper magazines on subway newsstands and on the racks of your airport's Hudson News. Each one thin, flexible, disposable. Just a couple of pages, with bright, glossy color, wirelessly updated with the latest issues of your favorite rag. Need something to read? Buy a new e-mag — or press a button to refresh your virtually dog-eared copy to this month's edition.
That's about five years away, just like it has been for the last decade.
But deputy editor Peter Griffin can tell you what magazine stands will look like this October, when then the 75th Anniversary issue of Esquire with an e-paper cover will be unloaded from refrigerated vans and slotted into the rack. For the first time ever, one of the magazines will be animated.
It's not too flashy yet. "The order of the words will change," says Griffin. "There will be images that will turn on and off." The images are black-and-white in four shades of grey; a murky newspaper image, at best, but colored by a sheet of transparent, tinted plastic that will be fixed over the top...
Websites
http://gadgets.boingboing.net/2008/07/30/esquire-to-geeks-hac.html
